New Ideas Exist In the Smallest Places
It seems there may actually be some new ideas left in the ad business though we're sure someone will tell us this has been done before. Anyway, Michael Shostack tells us graphic designer Jeni Mattson created some very cool business cards for, apparently, another designer. The concept was to illustrate the designer's probing nature so Jeni designed a metal business card made up of actual lock picking tools. Hey, it's diferent. That's half the battle.