Wunderman to Save Agency.com Refugees

wunderman_careeromatic.jpg

Usually when something becomes self-referential, that something realizes it's become a parody of itself and it's time to make some big changes. The advertising industry seems to be incapable of that and Wunderman's Career-O-Matic 3,000 (which we think we've seen before) reminds us of that once again. The device helps people find life after advertising because, after all, the industry is going though a paradigm shifting toilet flush as the :30 morphs into a MySpace page, commercials are now called "virals" and agencies (dot com) take their pants off in public so all can see what passes for strategic thinking is just a bunch of people running down the hallway self-importantly shouting, "Corner office! Corner office!"

by Steve Hall    Sep-25-06   Comments (1)   
Topic: Agencies, Good, Online, Strange   

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Comments

You are thinking way too much about this. I like it for what it is a fun little piece.

Posted by: jpr on September 27, 2006 2:21 PM


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