Berthold Has Grotesk Akzident in HP Video
With a riff on typefaces, HP's Imaging and Printing Group have released their first virally-intended video, called Berthold's Grotesk Zkzident, which features two graphic designers working together, one of whom freaks out when the printer breaks and ends up trashing the office unintentionally. Oh, and bike messenger that shows up at the end? No idea. Weird. But in a strangely good way. Created by Publicis Dialog.
Comments
I'm assuming the bike messenger got hit on the street by the computer flying out the window... that's why he is there...
that is not a viral, by any description or definition, it is rather an Ok, if laboured and overdone, online video content....it will not go viral...therefore it is not a 'viral'
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