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George Parker had a bit of fun with a leaked internal memo circulated within Ogilvy & Mather last week following their loss of the Wal-Mart account to Draft/FCB. The gist? Pump up the troop's morale prior to the inevitable headcount slashing. A good read.
At the corner of Rector and Washington in New York, Giovanni's Atrium has begun a storefront campaign that's generating more attention than restaurant windows usually get. Showcasing "The happiest Happy Hour south of ground zero," its posted menu includes lines like "Hot and Cold Antipasto Table to tantalize your appetite" ... "for destruction?" quips Gawker.
Hey, marketing's competitive in the Big Apple. They definitely got our attention. It's advertising in bad taste, but we can't help but ask ourselves if it's actually bad advertising. - Contributed by Angela Natividad
Ashlee Simpson, who seems to be morphing into some kind of plastic representation of her older sister Jessica, has hooked up with Skechers to launch a new line of footwear. During the launch announcement a few days a go, she said, "Skechers is brand that is not afraid to going the beyond. I look forward to representing Skechers clothing line; I also hope to add a few more pairs to my wardrobe," causing some to wonder if English is her first language. Whatever. She looks way better with blond hair and whatever facial/nasal adjustments she's had than her former I-Must-Look-Different-Than-Jessica look she forced upon us earlier.
Old hat at nipping at current events that rile people up, South Park works its boat-rocking magic in an October 25th episode featuring a smiling Steve Irwin, who shows up at Satan's Halloween party with a stingray hanging out of his chest.
As members of a generation haunted by films like Child's Play and Puppet Master, as opposed to those weirded out by the non-sensical ending of 2001:A Space Odessey, it's only natural that we feel unduly sensitive to the new ad for Playstation 3, in which a naked doll laughs and cries in unsettling ways while alone with the new console.
Fuck that, man. We're not taking it home to wreak havoc with our toys. - Contributed by Angela Natividad
In the spirit of Halloween, Quebecois wine purveyor SAQ is conducting a rabais mystere (mystery reduction) promotion. We think the print ads are satisfyingly creepy considering other wine companies hedge their bets with shots of vineyards that go on forever and that's about all. See another version of the ad here. - Contributed by Angela Natividad
Candystand may not feature a sex-ridden, Adrants-inspired carwashing game featuring the blonde Wrigley's twins anytime soon, but after seeing the trailer they sent us for the Mini Putt game that's coming out we're more certain than ever we can convince them.
Video game females are so unrealistically, deliciously contorted. Better still, you can change their outfits before they get out on the green. Oh, and the music is cool too. - Contributed by Angela Natividad
Much negativity has surrounded the launch of a new marketing company called Crayon. The company chose to make their launch announcement within Second Life where they established an island outpost. Some seem to think it's the end of Second Life because Crayon, along with all kinds of other marketers, will enter Second Life with no respect for the world's current residents. To coin a Second Lifers anti-marketing sentiment, it's all a gallery of lies. Second Life will be just fine with or without marketers.
First of all, Crayon is not a company whose sole purpose is to create marketing programs within Second Life. The company created the outpost as an efficient place to conduct business. Sure, some of the work they do may be Second Life-related but that is not the focus of the company. We don't profess to know anything more than what a couple months-worth of visits to Second Life have provided but, as far as we can see, no one is forcing Second Life residents to pay any attention at all to brands entering the world. In fact. most have been set up on islands which can easily be ignored or never discovered in the first place.
It's official. Burger King and McDonald's are no longer the whipping boys for obesity. If pizza alone weren't enough to add mass to your body, Dominos, with help from JWT, has created a serious food oddity: the Oreo Desert Pizza, which, along with adding to one's body mass, will also, according to this commercial, give one an Oreo Desert Pizza Mustache. Or goatee. Or beard. Or whatever. Gross. Probably tastes really good though and the commercial's funny. Directed by The Perlorian Brothers.
- Slim-Fast has hooked up with ABC's Dancing with the Stars for a promotion that will bring the show's stars and dancers from seasons 1-3 to 38 cities for a tour which will allow people to see the show in action and meet the stars.
- Advertising Age's Ken Wheaton has collected all the political ads floating around the web and put them in one place or easy viewing and dissection.
- Ralston360's Laura Wegner, in a podcast, interviews former Linden Labs (Second Life) Chief Evangelist and current Millions of Us Founder Reuben Steiger.
- The emission of carbon as it relates the production of paper used for newspapers, magazines and all the other forms of collateral is now becoming a hot topic and publishers such as Time Inc., Hearst and others are examining the effect the production of their products have on the environment as well as means to reduce carbon dioxide emissions.
- Bishop's Finger gives women pleasure. Some not amused.
- Once things are in full swing with Draft/FCB and Wal-Mart, the already on-the-outs smiley face logo is likely to be retired for good.
- Paris Hilton's Carl's Jr. Bentley lather fest imagery is now being used to sell...dry cleaning services.
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