KISS's Gene Simmons Attends ANA Conference, Gets Interviewed

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AdWeek's Alison Fahey, writing on the AdFreak blog, tells us about her experience interviewing famed KISS bassist Gene Simmons and how he's taken what was once just a rock brand and turned it into a successful global brand. Alison says there wasn't much tongue wagging and there was no blood spilled. All in all, a good interview.

Written by Steve Hall    Comments (0)     File: Brands, Celebrity, Industry Events     Oct-12-06  
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