McDonald's Promotion Serves Up Virus-Infected MP3 Players

mcdonalds_mps_virus.jpg

As part of a McDonald's Japan promotion, the burger giant, along with Coke, gave away 10,000 MP3 players to those who purchased specially marked cups of Coke. Unfortunately, the MP3 players were infested with QQPass, a piece of spyware, that, once connected to people's PCs, allowed hackers access to passwords and other personal information. McDonald's issued a public apology and a recall for the infected MP3 players. It's unclear whether the company made any restitution for any data lost by those who were infected.

by Steve Hall    Oct-16-06   Click to Comment   
Topic: Mobile/Wireless, Promotions, Worst   

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Comments



Comments

jeez, you got all the news i had yesterday ;-)

Posted by: Caffeine Marketing on October 16, 2006 5:23 PM

yeah but u waited till today to post it

:)

Posted by: brent on October 16, 2006 5:26 PM

Caffeine, while you're having fun trashing Adrants for getting a few items a few seconds late, your story today on Toohey's beer is over 2.5 years old. Nobody's perfect. We all get some things quickly and we all gets some things late. It's pointless to taunt each other over it. That's no way to build love for your site.

Posted by: Steve Hall on October 16, 2006 6:12 PM

Who says McDonald's doesn't know how to do a virus, er, viral?

Posted by: makethelogobigger on October 16, 2006 7:55 PM

[...] via adrants [...]
http://www.spotanatomy.info/index.php?title=mcdonald_lettori_mp3_infetti_coca_cola&more=1&c=1&tb=1&pb=1

Posted by: Spotanatomy on October 17, 2006 9:24 AM

"You deserve a break(in) today..."

Posted by: Winterm00t on October 17, 2006 6:31 PM

talking bout mcdonald's i want to know if anyone can help me out. I really want to know what techniques mcdonal use to maintain communication between its different restaurants and operations throughout the world? and is it designed as a bureaucracy?

Posted by: larrys on October 25, 2006 4:26 PM

Lmaoooooooooo

Posted by: man on November 8, 2006 8:18 PM





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