'Saw III' Splatters Actor's Blood All Over Promotional Posters

saw_iii_blood.jpg

To promote slasher flick, Saw III, actor Tobin Bell, who plays Jigsaw in the movie, will have his actual blood splattered across 1,000 promotional posters in 25 markets. Lionsgate will sell some of the posters for $20 and donate the money to the America red Cross

Written by Steve Hall    Comments (4)     File: Celebrity, Poster     Oct-10-06  
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Comments

This is derivative--same thing adidas and TBWA did in New Zealand with rugby posters.

Posted by: J on October 10, 2006 04:53 PM

Uh. Does the money going to the Red Cross support the creepy things that might be spread by passing someone's blood out across the country? Or am I just being too optomistic about the demand for blood-splattered posters?

Posted by: Danny on October 10, 2006 04:54 PM

"For $20 you can have a famous actor's DNA." Yeah, this promotion's fo' real I'm sure.

Posted by: Edward on October 10, 2006 06:28 PM

If they show these in Magic Johnson's theatre chain, the posters won't be able to enter the lobby until they have a Band-Aid on them.

Posted by: makethelogobigger on October 10, 2006 07:31 PM

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