Evergreen Launches Non-Confrontational Nature Campaign

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Non-profit Evergreen begins a campaign that differs from typical tree-hugging orgs in that it's provocative without inspiring the provoked to pour oil onto small mammals.

Here you can decorate suburbs and city streets with nature stickers. This brought out the five-year-old in all of us. And in Toronto they suspended oxygen masks from trees. As a digression, why does it seem like everybody does stuff in Toronto?

The method reminds us of Truth except we didn't feel inspired to light up in a crowded, preferably windowless room - or raze down the next tree we see, for that matter. Nice work. - Contributed by Angela Natividad

by Angela Natividad    Nov- 1-06   Click to Comment   
Topic: Direct, Good, Magazine, Outdoor   

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