Mortar Tells Us Just How Sick We Are

brandometer.jpg

How’s your brand holding up? Badly? Moderately? Google-caliber? Psh, right. No matter how well you think you are, you’ll need to come in for a check-up.

With the Brand-o-Meter, SF-based agency Morter 360 exploits a technique psychiatrists and Munchausen’s-afflicted mothers have used for time immemorial. Whether you’re a powerhouse or flophouse, no moment is riper for some Mortar expertise. And if you happen to be confused about why you need to see the good doctor, read this soothing explanation.

Clever work. But did we have to read a whole media kit just to get to the lead form? It was like trying to reach Oz. – Contributed by Angela Natividad

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

7 things genuinely classy people do during awkward silences

7 things genuinely classy people do during awkward silences

Hack Spirit

9 phrases classy people use to end a conversation gracefully

9 phrases classy people use to end a conversation gracefully

Hack Spirit

10 phrases arrogant people use without realizing how they sound to others

10 phrases arrogant people use without realizing how they sound to others

Hack Spirit

10 small habits of people who make life feel lighter for everyone around them

10 small habits of people who make life feel lighter for everyone around them

Hack Spirit

If you can do these 8 things in public without feeling uncomfortable, you have a quiet confidence many people lack

If you can do these 8 things in public without feeling uncomfortable, you have a quiet confidence many people lack

Hack Spirit

8 things genuinely interesting people do differently in ordinary conversations

8 things genuinely interesting people do differently in ordinary conversations

Hack Spirit