Radar Magazine Just...Won't...Die, Returns Again
In this week's Advertising Age, that on again, off again culturati wannabee magazine Radar has placed an ad announcing its return. We've lost count but we think this is at least the third time the magazine has attempted a comeback. While we've seen all manner of magazine ads touting their numbers as if they were the only choice a media buyer could possibly make, there's something cheekishly inventive about this Radar ad. Especially the last fact: 0 subscriptions ordered by the Holmes-Cruise residence.