Julie Mancuso New Lange Girl

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How could we possibly forget? We grew up skiing and still do. We subscribed religiously to Ski and Skiing and Powder when it made its entry. We even owned Lange boots but we only have vague memories of the Lange Girls which graced the pages of Lange ski boot ads for years. Perhaps, the parents tore out the Lange ads before we were able to read the magazines. Perhaps we have a horrible memory. Perhaps we were so infatuated with Jonna Lee we didn't have time for anyone else. Anyway, the Lange Girls are back. Or they never left and we never noticed. Now, though, Lange is using female sports figures rather than models such as U.S. Ski Team member Julia Mancuso who's gracing the current campaign.

by Steve Hall    Dec-22-06   Click to Comment   
Topic: Campaigns, Magazine, Racy   

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Comments

This will definitely boost sales of Lange Ski Boots!

Posted by: Atomic Doug on January 29, 2007 10:19 PM




Stanton Optical


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