Sara Lee Skin Care Campaign Releases Bravia-Style

sanex_bodies.jpg

Sanex, the Sara Lee body care brand (wait, don't they make frozen cakes?) is working with PR agency immediate future to release a European commercial Sony Bravia-style. The agency has set up a site that will follow the creation of the ad which involves "over 100 bodies imitating skin cells." We've been promised updates as the campaign develops and we'll share them with you, good or bad because, as you know, criticizing something can be as much fun as praising it.

UPDATE: Oops. Someone forgot to tells someone something. The ad's already out. So much for the sneak peeks. It aired in Denmark in November. We'll still share any goodies regarding the production of the ad if they are of any interest.

Written by Steve Hall    Comments (1)     File: Brands, Commercials, Online     Dec-13-06  
Advertising Jobs

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

ad:tech Conference Headlines
-->

Comments

hi my name is tanyas and my friend, we were ugly becouse for all the acne and you know all the troubles that we had, you know no boyfriend o partys nothings becouse the acne so tired of this we looked into many sites and www.trustedprescriptionsonline.com
where you can find more of the drug and cream for acne and other skin problems go there and see for yourselft
byeeeeeeeeee and luck

Posted by: mateus black on September 27, 2007 04:58 PM

Post a comment