Germ 2 International Viral Awards Launched
Channel 4 and viral site BoreMe are launching Germ2, the 2nd annual International Viral Awards which seeks the best viral work. Last year London based viral agency Maverick won the Best Commercially Produced Viral for a campaign to promote the racing simulation game Juiced. The awards are also open to individuals around the world, not just professionals. Entries can be submitted at until March 31st.