University Wants Ad Agency on Campus

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Here's an intriguing proposition. Kean University of NJ is building a new building and wants an advertising agency or design studio as a tenant. Since we all know academia doesn't properly prepare those interested in advertising for the realities of the business, setting an actual agency right next to classrooms might not be a bad idea. Called the Design Center Building, the building would be about six stories and would also house retail businesses such as: a digital printing company, a full service bank, a restaurant, and a Barnes and Noble Super Store with Starbucks. If you're interested in doing something different and want to check this out, call Rose Gonnella, design department professor at 908-737-4432 or email here at rgonnell@kean.edu.

by Steve Hall    Jan-24-07   Click to Comment   
Topic: Agencies, Good, Trends and Culture   

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Comments



Comments

This is a unique opportunity to create a meaningful partnership between industry and higher education. For all those creative directors and agency CCOs and CEOs who want a 'home-grown team' or who want to interact with scholars, researchers, and students, this is it. It's also a chance to make NJ an advertising hub.

Posted by: Robin Landa on January 24, 2007 8:08 PM

This is a unique opportunity to create a meaningful partnership between industry and higher education. For all those creative directors and agency CCOs and CEOs who want a 'home-grown team' or who want to interact with scholars, researchers, and students, this is it. It's also a chance to make NJ an advertising hub.

Posted by: Robin Landa on January 24, 2007 8:09 PM





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