Audi Logo Found In Chevy Ad

audi_logo_chevy_ad.jpg

Adrants reader Marcos Rozen, editor of the Brazilian AutoData, sent us this scan of a Chevrolet ad that appeared on page two of the February 5 issue of Automotive News. In the upper right hand corner of the ad, interlocking metal rings are hanging from a fence. One has to wonder how an ad with imagery so similar to a competitor's logo can make it through the lengthy approval process without being caught. We're thinking someone caught some serious shit for this and furious calls were made to Automotive News asking the magazine to yank the ad. At least we hope so. It'd be sad to think any brand would allow this to happen.

by Steve Hall    Feb-15-07   Click to Comment   
Topic: Brands, Magazine, Strange, Worst   

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Comments



Comments

Come on. Unless Audi added 4 interlocking rings under their logo, it's not an Audi logo. It's just a bad crop of a weird fence. Unless it's an unauthorized use of the Olympic logo! OMG! Alert the IOC!

Posted by: Brandon on February 15, 2007 11:52 AM

TOTALLY breaks the "two ring" spacing rule for Audi logo usage. That's way too close to the margin.

Posted by: Atwater Village Newbie on February 15, 2007 3:19 PM

TOTALLY breaks the "two ring" spacing rule for Audi logo usage. That's way too close to the margin.

Posted by: Atwater Village Newbie on February 15, 2007 3:23 PM

Oh please. Other than a thumbprint-happy brand manager, I doubt anyone else cares. What's next? FIne-tooth-combing every single Walmart ad for a target-looking shape? Come on.

Posted by: Bruno on February 15, 2007 3:57 PM

the only people who caught that are marketing nimrods like us. I can call us nimrods because i am one...

Posted by: Scott Burns on February 15, 2007 5:44 PM

WhatÕs sad is that Chevy ad is better than any Audi ad ever done while the Audi account was at McKinney and Silver.

Posted by: Yappers on February 16, 2007 4:40 PM

Does anybody know who did this for Audi? I like the different take on female + car theme.

http://www.youtube.com/watch?v=G-omc1gZnDs

Posted by: nancy on February 16, 2007 4:56 PM