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E-Trade Pulls a Witty One with One Finger

etrade_onefinger.jpg

What can you do with one finger, besides the obvious? Amuse a baby and save a country, among other things. E-Trade lists the possibilities, then ties it all back into its clickable stock portfolio.

We just twirled one finger in feigned amusement. We liked this way better than the bank robber ad.

Written by Angela Natividad    Comments (2)     File: Super Bowl 2007     Feb- 4-07  
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Comments

Agree on both points, esp the bank robber ad.

Posted by: ronbo on February 4, 2007 11:01 PM

E*TRADE rocked the competitors this year. The bank robbery spot was brilliant and "one finger" was so witty (haha "make toast").
Good work guys!
-Eric

Posted by: Eric on February 5, 2007 03:03 PM

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