Nike Breathes Its Way Into Beat Box Commercial

nike_breath.jpg

If you like beat boxing, you'll like this new commercial from Nike in which athlete's breathing take on rhythmic form and becomes a creation unto itself. The ad was created by Wieden + Kennedy Shanghai and produced by HSI in Culver City, CA. Not much else to say other than watch.

Written by Steve Hall    Comments (2)     File: Brands, Commercials, Good     Feb-15-07  
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Comments

Really nice film. I was wondering if, someday, children will dream about "when i grow up, i want to work producing Nike videos". They are amazing, all of them!

Posted by: Maw on February 15, 2007 02:48 PM

Nothing like as good as previous Nike football adverts. Who can forget the ground-breaking 'Good vs. Evil' from the 90's, or the brilliant 'Secret Tournament' and 'Team Ninja' pieces.

This advert just doesn't come up to the same standard...

Posted by: Stewart Rogers on February 16, 2007 12:35 PM

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