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Photo Booth Gets Digital Makeover For Ecco Shoes

remix_nature_small.jpg

In step with the photo booth motif, Danish agency We Love People (what a friendly name!) has created what it calls a Remix Nature installation for its client Ecco Shoes. The installation contains three sets of three TV screens. One for the head, One for the body. One for the feet. When people walk into the container their picture is taken and the person can "remix" their images for each of the three body segments with those of others in the booth.

The booth supports the footwear makers 2nd nature shoe line and will be placed in Copenhagen, London and Stockholm during Fashion Week and then in Singapore afterwards. The campaign will culminate with a Remix Nature event at which international DJs will perform using images collected from the booth. Check out more images of the installation here.

Written by Steve Hall    Comments (0)     File: Good, Outdoor     Feb- 9-07  

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