Bleeding Coasters Deliver Drunk Driving Message

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The Mumbai Traffic Police, with help from Mumbai agency Contract, have placed coasters with images of faces on tables and bars in the city that start to bleed when they get wet from the condensation of the glass placed on it. A message on the coaster reads, "Just a reminder. Drunken driving kills."

Written by Steve Hall    Comments (0)     File: Point of Purchase, Specialty     Mar-28-07  
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