Geese Get Snubbed, Enact Internet Retribution

air_canada_geese.jpg

Fame is fickle. Snubbed at a casting call for a recent Air Canada ad, some disgruntled geese launch a weird online campaign that covers all the requisite Web 2.0 bases:

Myspace
Flickr
Youtube
Friendster
LinkedIn
AllRecipes (This was probably going the extra mile.)

Oh, and in case you wondered what the point was, it's for a contest to win free tickets. Woo-hoo. The campaign, entitled The Great Migration, was orchestrated by Marketel.

by Angela Natividad    Apr-16-07   Click to Comment   
Topic: Campaigns, Guerilla, Online   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments









Featured FREE Resource: