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In the End, a Chain is Just a Chain is Just a Chain

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Starbucks Gossip pulls this quote from a BusinessWeek piece: "Once the undisputed king of premium brew, Starbucks is suddenly besieged by tough competitors" - the toughest of which is McDonald's.

McDonald's? That's a far cry from yuppie-ville. Just goes to show that no matter how much care you put into picking the best swatches and prettiest cafe art, in the end you've still got the Golden Arches to reckon with - the dowdy Wal-Mart of fast food.

What, did you think the world was a romantic place?

by Angela Natividad    Jul-20-07    
Topic: Brands, Trends and Culture



HBO Store Packages the Celebrity Fix

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Need more cynicism in your life? Try some Bill Maher. This season the HBO Store gets big pharma on our asses with a storefront of bottles, creams and tonics of all sizes - branded with celebrity.

Seeking snickers? Swoop some up, right next to the P. Diddy bottles.

What uncannily logical placement. Whenever we need a snicker, it generally helps to find Diddy on TV. He's always doing zany things, like running New York, screaming at divas or standing on top of floats. His antics add froth to our otherwise dull celebrity-consuming lives.

by Angela Natividad    Jul-20-07    
Topic: Celebrity, Packaging, Promotions



Hipster Rules to Live By Make Appearance on RIZR Ads

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The :30 ad isn't necessarily dead. For an online show called The Burg, Draftfcb, NY and the Lifelong Friendship Society (we have no idea) have put together these series of "hipster tips" ads for the Motorola RIZR.

Smart call on ads that help hipsters. If the RIZR is anything like its vacuous cousins RAZR and Q, it's probably only got looks going for it. But bloody Marys at brunch? That's so Baby Boomer. Don't hipsters drink Fat Tires?

Check the ads out here. The narrator sounds like a senile Christopher Walken, with some Dr. Strangelove thrown in. Hey, strange love can be hip.

by Angela Natividad    Jul-20-07    
Topic: Online



'Mad Men' Not so Different From Today's Mad Men

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While it might have been a bit less than imaginative to begin Mad Men focusing so heavily on the impending doom of tobacco marketers, the AMC debut was quite good in our eyes and illustrates things haven't changed since "the good 'ol days." In an early scene talking with his boss about pitching a Jewish department store account and how it would be nice to have someone Jewish in the pitch, series's star Don Draper, played by Jon Hamm, offers, "you want me to run down to the deli and grab somebody."

more »

by Steve Hall    Jul-20-07    
Topic: Cable, Opinion, Trends and Culture



The Internet Makes Morons of Us All

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Acknowledging China's recent statement nearly half of pregnant teens met their impregnator online, George Simpson notes several other not so great things about the internet such as Narcicism Gigantus, Video or the "delusional condition leading the infected to believe that their stupid skateboard trick or baby upsetting her food dish or dog farts deserve a worldwide audience." And Infantile Anger Syndrome symptomized by "vitriolic anonymous postings to message boards and community forums using racist or scatological language that, if said out loud in a crowd, would result in enthusiastic resurrection of ancient art of stoning to death."

And our Favorite, Jargonamania (which, unfortunately, has been around well prior to the internet), defined as "an attempt to hide lack of knowledge by using words that everyone else does even if you aren't exactly sure what they mean, such as "long tail," "granular," "monetize," and, god forbid, "engagement." Check them all out here. You will be guilty of at least three.

by Steve Hall    Jul-20-07    
Topic: Opinion



Folgers: The Best Part of Waking Up is Sewage in Your Cup

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Usually we think it's really cool when an ad appropriates some every day object to deliver its message, but in the case of coffee and steaming manholes, the collaboration is less than savory.

The text on this one-year-old Folger's ad reads, "Hey, City That Never Sleeps. Wake up. Folgers."

Dude, can you imagine walking over that manhole and going, "WTF is that damp dirty mist that's just accosted me? Oh wow, it is a giant cup of Folger's coffee." The very thought drives us straight into the arms of Starbucks.

Well, no, not even. Maybe Jamba Juice. The thought of coffee a la manhole just puts us off the whole idea.

[Ed: Pardon this story. Our co-Editor just woke up from a year long nap and forgot to restart her RSS reader. She was roundly chastised in our daily coffee klatch this morning and she promises not to nap so long ever again.]

by Angela Natividad    Jul-19-07    
Topic: Guerilla, Outdoor, Packaging



Old Spice Solves Hairy Soap Problem

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There's always that queezy feeling when you reach for the bar of soap in the shower and it's got hair on it that isn't yours. Wieden + Kennedy has exploited that fear in a new commercial or Old Spice which offers up an alternative to hairy soap. See it here.

by Steve Hall    Jul-19-07    
Topic: Commercials, Good



American Apparel Out of Racy Ad Ideas

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According to Copyranter, American Apparel has run out of ideas. No longer toying with masturbation, foot fetishes or witty word play, the retailer is left with nothing but women bending over while wearing tights. Comparatively, this recent ad is so tame it could almost be mistaken for and American Airlines ad.

by Steve Hall    Jul-19-07    
Topic: Bad, Brands, Campaigns, Racy



Forget Obama Girl, Giuliani Posse Girl Tops Bootylicious Chart

When we viewed the latest Obama Girl video in which she squares off against a trio of Giuliani Girls, we, of course, enjoyed watching Obama Girl, the beautiful Amber Lee Ettinger, shake, twist strut and generally amaze us with her beauty. But, every so often our eyes were distractingly drawn to one of the ladies in the Giuliani posse who seemed to curvaceously jut outward in every direction. With each bend of the hips and thrust of the chest, seemingly impossible curvaceousness filled the video as if Amber Lee weren't even present.

A little digging reveals the woman to be none other than former WWE Diva and model Rebecca Dipietro who does, indeed, posses amazing curves and isn't afraid to show them off. Anyway, as you know, it's probably just us and non one else suffered this distraction from the beautiful Amber Lee but we thought we'd make you queasy by sharing because, well, we like to emotionally mess with our readers.

by Steve Hall    Jul-19-07    
Topic: Racy, Video, Viral



Those Foreign Lyrics Sure Are Catchy

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They say music is the universal language. It moves us similarly no matter what language we speak. It breaks down cultural barriers caused by language and political differences. This family, enjoying a nice car ride, has been infected by a catchy tune on the radio that's appealing to both mom and dad as well as the kids. Give it a listen. But, catchy as the tune is, you would be well advised to listen with headphones on or the volume down.

by Steve Hall    Jul-19-07    
Topic: Commercials, Good, Strange



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