Al Gore and Cameron Diaz Want You to Save the Earth

cameron_diaz_current_tv.jpg

Anything to get people to care about Current TV. Al Gore has hooked up with Cameron Diaz to introduce its ":60 Seconds to Save the Earth" contest which calls for people to submit :15, :30 or :60 PSAs urging people to care about the climate. The winning spots will air on Current TV and on MySpace's Impact channel. So if you're feeling green and have the CGM itch, this is your chance to get something on the air as opposed to having it trashed by the client.

by Steve Hall    Aug-17-07   Click to Comment   
Topic: Cable, Celebrity, Consumer Created, Good   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Oh yeah - I forgot about Current TV about 2 minutes after they launched, just like the dozens of other upload sites no one goes to. Even Funny or Die is dying and they had Will Ferrell.

And wow, Current TV is really pulling out the Ace here with Cameron "On the Fast Track to Washed Up" Diaz.

Posted by: Jetpacks on August 17, 2007 6:09 PM

What is Cameron Diaz's carbon footprint? Must be great if she can judge others. I think it's a good concept, but I think they could have done better with the spokesperson.

Posted by: Emj on August 18, 2007 12:49 PM







Featured FREE Resource: