'Wild Hogs' Interstitial Growls, We Growl Back

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We were on Discovery News reading an article when we were interrupted by the presence of a really ugly "scoop n' poop" advergame for Wild Hogs that expanded, didn't contract and opened the website when we pushed the "close" button.

We'd say that the type of ad a site chooses to populate its real estate is kind of a big deal. And while a film like Wild Hogs is probably within Discovery News' parameter of family-friendly fare, it would have been nice if somebody had tried it out beforehand or at least seriously considered its placement - in the middle of a story about King Nebuchadnezzar? Come on!

Written by Angela Natividad    Comments (1)     File: Bad, Online     Aug-16-07  
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Comments

That's what Adblock is for. I try to be fair with advertisers, but once an ad expands, obscures the page I'm looking at, vibrates, or tries to look like a Windows dialogue box, out comes Adblock. Works wonders, and at least these troubles don't repeat.

Posted by: KW Williams on August 17, 2007 03:40 AM

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