Gamekillers Returns, to Raucous Applause

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Axe and MTV are joining forces to bring back the sad event that was The Gamekillers, an ad campaign-cum-one-hour-special that first aired in 2006.

It's not everyday that an ad campaign turns into a reality TV show, so kudos to Axe. As expected, game-killing caricatures will be launched forth to screw up unsuspecting dates. The guys on dates must utilize special tips to defeat the Gamekillers and keep the girl's heart - or at least her snatch - safely secure.

Guys who win the girl get their names engraved on the ancient AXE Gamekillers Chalice. And if you can think of something douchier than that, we'll carve your name into the ice of an ancient Adrants martini.

Bartle Bogle Hegarty, in tangent with @radical.media, put the series together. The show airs on September 21 at 7 pm ET/PT.

by Angela Natividad    Sep-18-07   Click to Comment   
  

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Comments



Comments

You're out of your mind. That was probably the best work done for Axe. And I mean that as a compliment.

Posted by: yikes on September 18, 2007 12:11 PM

Actually, it wasn't 'canned', Steve. It ran in it's allotted time and was deemed successful enough by both MTV and Axe that they agreed to film a full new season.

Posted by: Tim on September 18, 2007 12:40 PM

Tim: fixed.
Yikes: Agreed. I'm just not crazy about reality TV.

Posted by: Angela on September 18, 2007 12:57 PM

uh, airing this Friday 9/21 at 7pm? is their target audience gonna be at home to see it?

Posted by: Phen Wei Park on September 18, 2007 2:34 PM

wow. what an idiotic comment. gamekillers was smart, new and insigghtful. kudos to axe for pulling it off

Posted by: james fisher on September 18, 2007 6:48 PM

wow. what an idiotic comment. gamekillers was smart, new and insigghtful. kudos to axe for pulling it off

Posted by: james fisher on September 18, 2007 6:49 PM

wow. what an idiotic comment. gamekillers was smart, new and insigghtful. kudos to axe for pulling it off

Posted by: james fisher on September 18, 2007 6:49 PM

wow. what an idiotic comment. gamekillers was smart, new and insigghtful. kudos to axe for pulling it off

Posted by: james fisher on September 18, 2007 6:49 PM







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