Gucci Media Planners and Creatives Work Together, We Think
We'd like to express our sincere appreciation for the creative and media teams behind this Gucci wallscape in New York City for the brilliance behind integration of media and creative. They actually worked together! When does that ever happen?
Placement doesn't get much better than this. Of course, the placement and creative could be a coincidental anomaly but we're going to ere (is that how you spell it?) on the side of optimism and give the creators here the benefit of the doubt. Unless, of course, someone wants to step forward and admit it was, in fact, purely coincidental.