Indulging Creative Strain Yields Expectedly Unfun Reading Material

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In September, Corbis ran a contest called I Am Buried, which encouraged ad creatives to bitch about how hard life is in the most enviable job any college burnout ever dreamed of. Winners got shopping sprees, personal assistants and other stuff you fantasize about when you're depressed and not buying razors.

We held off on covering this because we thought it would be more interesting to wait after the campaign, so as to air out the dirty laundry of the winners. It turns out -- surprise of all surprises -- the winning stories were not really all that compelling.

One refers to something called "WORKIARRHEA" and somebody else made a chart of her dirty dishes, coupled with a somewhat depressing description of how her work piles up with no end in sight.

This must by far have been the suckiest contest ever, providing us with data only slightly more interesting than a discussion about corns, and somebody's attempt to be witty by referencing hufu during Advertising Week.

by Angela Natividad    Oct- 1-07   Click to Comment   
Topic: Agencies, Bad, Online, Promotions   

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