Out of Stuff to Rescue? Try Tile

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People like to over-care about stuff. That's why we have the PC police monitoring everything movie stars say, and Arianna Huffington.

But if saving toast seems like too futile a mission for you, try your hand at saving tile.

Save the Tile is a Delta Faucet campaign by Young & Laramore. The idea is to promote quality tile that's aesthetically friendly (so you don't hammer it all away at your first opportunity).

The campaign includes print ads narrated by disgruntled bathroom items. See Scent Stick (who owns these?), Loofah and Toothbrush.

Or, you know, go out and try saving something you actually care about. (Like puppies or hungry kids.) But who actually does that?

by Angela Natividad    Oct-29-07   Click to Comment   
Topic: Brands, Magazine, Online, Promotions   

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