Out of Stuff to Rescue? Try Tile
People like to over-care about stuff. That's why we have the PC police monitoring everything movie stars say, and Arianna Huffington.
Save the Tile is a Delta Faucet campaign by Young & Laramore. The idea is to promote quality tile that's aesthetically friendly (so you don't hammer it all away at your first opportunity).
Or, you know, go out and try saving something you actually care about. (Like puppies or hungry kids.) But who actually does that?