World AIDS Day's A-Comin'. Please Get Appropriately Somber
We do love a broken record.
Seriously though, this spot is for World AIDS Day '07, which happens tomorrow. It reminded us of candles being lit in a church -- nice mental contrast.
The VP at Blattner Brunner assures us thus, and we thought we'd use it to assure you too:
"33,200,000 cases. Represented by one shot/one second. 86400 seconds in a day. Don't worry, though, the thing is only a minute long."
Far cry from the King of Condoms approach.