Garmin Gets Napoleon to the Battle on Time
Garmin's 2008 Super Bowl commercial leaves behind last year's Maposaurus for this year's Napoleon who, after racing through the streets of France (anachronistically in a car?), arrives to command his troops but has to hide that nifty yet-to-be invented Garmin navigational device, hence the explanation for his famed placement of his hand inside his coat. Witty enough. Catchy tunes. Just not sure we get that whole time shift/travel thing. Unless, of course, Garmin has now embedded time machines in their products.
Tierney Minneapolis created. Some behind the scenes footage is available here.
Comments
Really awesome idea, and so well shot. I love the twist at the end, where everything really came together - makes you want to watch it again.
Does anyone know the name of the band playing the song in this commercial?
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