Miller Lite Hopes Dalmatian Ad Will Sway Thrall of Bud Lite

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Bartle Bogle Hegarty put together this spot, "Dalmatian," for Miller Lite. Feast your eyes on some feel-good dalmatians chasing a branded truck which, just for the heck of it, takes a friendly jab at Bud Light.

Exciting, right? Oh, wait. No.

by Angela Natividad    Feb- 1-08   Click to Comment   
Topic: Brands, Commercials, Television   

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Comments



Comments

If you aren't well versed in brand symbols, this ad makes no sense. To me it just seems like Dalmatians are alcoholics.

Posted by: Nik on February 1, 2008 1:28 PM





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