Shave With Gillette And You Will Get Laid
Tired of other brands like Philips Norelco getting all the plaudits for groundbreaking and edgy work, Gillette has decided to get in to the "sex sells " game.
How have they done it? With a played-out green screen website that "teaches" guy how to kiss via a female teacher with her shirt halfway open (subtle, that one) and a creepy old man who may very well own a windowless white van.
Needless to say, I'm not particularly high on this idea.
