In 2083, Tennis Players Will Sport Cups on Their Faces
For Lacoste's 75th anniversary, French agency CRM Company Group imagined what tennis players will look like 75 years from now.
The answer: sort of like RoboCop, except with digital banner ads in their shoes. (RoboCop would never stand for that.)
Thanks in:fluencia for the tip.
*All adjectives provided by Lacoste. Don't believe me? Go watch Gestures, damnit.