HappySlip Gets Brand Serious, Takes Stance Against MySpace

happyslip-filipina-ads.jpg

Video blogebrity HappySlip has deleted her MySpace profile, including over 34,000 friends, because AdSense repeatedly populated her page with ads soliciting Filipina women.

Women are among the Philippines' most profitable exports. If you plan to do heavy Filipino-oriented blogging, expect to see a few shady sites in surrounding AdSense boxes.

See more ads here. Sponsored messages for girl-peddling sites also appeared prominently during HappySlip's Philippine tourism promotion.

A few months ago she mentioned wanting to contact MySpace so they could block the URLs, but I guess they've been unresponsive. HappySlip kept her MySpace URL and is redirecting users to HappySlip.com.

"Those ads are in direct conflict with the HappySlip brand and especially misrepresentative of Filipina women," HappySlip wrote, which is interesting: she's begun thinking about herself as a brand with valuable equity.

It's fortunate HappySlip already has a thriving fanbase and her own URL. But if you're using free sites like YouTube and MySpace to build your brand in the first place, to whom does your content belong, and do you have the right to decide what ads are served around your profile?

by Angela Natividad    Jun- 8-08   Click to Comment   
Topic: Brands, Online, Social   

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Comments



Comments

The Happy Slip chick is Christine Gambito a native born American. Very talented and very funny, but knows nothing really of the Philippines.

This peddling as it is wrongfully called is nothng more than what any match making sites do, ie Match.com or Eharmony.

They match members with members. PERIOD.
She tries to make it sound like these women are sold. The main offenders according to her is Filipinahearts.com and Friendster.com

It's a holyer than thou Politically Correct position based on ignorance and a desire to pander to the Philippine Department of Tourism to which she was name an Ambassador of in January 2008.
The Philippine Government has a way of trying to pretend that most of the nation doesn't live in abstract poverty and is trying to find a way out !

For most Filipinas meeting and marrying a Westerner is the only way out of a horrible life of poverty and oppresion for more than 85% of the impovershed nation's women.
If she would do something other than visit the areas directed to by her tour guides and go out into the provinces and talk to the real Filipinos, she might understand.

Filipino life is not the pretty SM Malls,Sunflower Disco, Bohol or Boracay Resorts you were guided to.

Like it or not Christine, most of the Filipina women have very limited choices and marrying a westerner is the best option around for most.

Not all women back home in the Philippines can be Kris Aquino or Christine Gambito. I am sure your intentions are well meaning but are misguided. Kind of like the people from Austrailia that tried to shut down the electronics assembly place I worked at because we made 500 PHP ($4.00USD) for 10 hours work. Smart move, put 900 people out of work so you can feel good about yourselves!

Let's not forget how your own mom made it here Christine.

I like many other thousands of Filipinas have met and married a wonderful man from the West. Close that door and trap us even further. If you think living in the Philippines is easy, try it or ask your Mother and Auntie why they left and live here?

You should check your "Happy Facts" before acting out.

Lanie from Cebu City

PS Oh Yeah, "Christine, be sure to wear your Happy Slip"

Posted by: Lanie on October 2, 2008 1:49 AM

The Happy Slip chick is Christine Gambito a native born American. Very talented and very funny, but knows nothing really of the Philippines.

This peddling as it is wrongfully called is nothng more than what any match making sites do, ie Match.com or Eharmony.

They match members with members. PERIOD.
She tries to make it sound like these women are sold. The main offenders according to her is Filipinahearts.com and Friendster.com

It's a holyer than thou Politically Correct position based on ignorance and a desire to pander to the Philippine Department of Tourism to which she was name an Ambassador of in January 2008.
The Philippine Government has a way of trying to pretend that most of the nation doesn't live in abstract poverty and is trying to find a way out !

For most Filipinas meeting and marrying a Westerner is the only way out of a horrible life of poverty and oppresion for more than 85% of the impovershed nation's women.
If she would do something other than visit the areas directed to by her tour guides and go out into the provinces and talk to the real Filipinos, she might understand.

Filipino life is not the pretty SM Malls,Sunflower Disco, Bohol or Boracay Resorts you were guided to.

Like it or not Christine, most of the Filipina women have very limited choices and marrying a westerner is the best option around for most.

Not all women back home in the Philippines can be Kris Aquino or Christine Gambito. I am sure your intentions are well meaning but are misguided. Kind of like the people from Austrailia that tried to shut down the electronics assembly place I worked at because we made 500 PHP ($4.00USD) for 10 hours work. Smart move, put 900 people out of work so you can feel good about yourselves!

Let's not forget how your own mom made it here Christine.

I like many other thousands of Filipinas have met and married a wonderful man from the West. Close that door and trap us even further. If you think living in the Philippines is easy, try it or ask your Mother and Auntie why they left and live here?

You should check your "Happy Facts" before acting out.

Lanie from Cebu City

PS Oh Yeah, "Christine, be sure to wear your Happy Slip"

Posted by: Lanie on October 2, 2008 1:51 AM

what is wrong with lanie?

Posted by: anja_gisele on January 31, 2009 9:33 AM

Yes, You Do Have The Rights To Not Have Soliciting Ads On Your Website Or Blog Site Because It Really Interesting That These Folks Like To Make Their Own Laws Like Bill Of Attainder Laws But Say It's Only Advertisement And Not Asking For Authorization From The Company Or Website Owner For Permission!!!!!!!!! IX = 9 = Nine

Posted by: Pac2Jam on July 24, 2009 8:31 AM





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