Lame-Ass Headline Comes From Sixth-Grade Diary
As only Copyranter can, a new SmartWater billboard featuring Jennifer Aniston gets a well-deserved lashing from Jennifer herself -- as written by Copyranter, of course.
A taste of the venom: "Wait, where did this fucking lame-ass headline come from? Jesus, sounds like an entry from my sixth-grade diary."
Comments
It's more likely to be a reflection of a 2 day creative turn-around, a badly written brief and the agency's 'b' team.
And try reading it while driving by....
“A pun is a pistol let off at the ear; not a feather to tickle the intellect.” ~Charles Lamb
Hanging is too good for a man who makes puns; he should be drawn and quoted. ~Fred Allen
A pun is the lowest form of humor, unless you thought of it yourself. ~Oscar Levant
When did Jennifer Aniston become emo?!
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