Lingerie Localized, Faith Pops Corn, Wii Wins, Drivers Challenged
- Oh we've all seen this intentional censorship thing before in countries that don't love skin but hey, in the name of providing comprehensive coverage of the worldwide advertising landscape [Ed. Huh? You've got to be friggin' kidding!], we must share with you these CHANGE lingerie ads which were designed for the Saudi Arabian market.
- Here's an interesting sound mix from DDB Londo for Volkswagen. The agency (more accurately,
it's production company the band, Orbital) did a quick shot edit of the commercial using sounds generated within and around the car.
- Faith Popcorn thinks "'Sex & the City: The Movie' comes at just the right time for a nation exhausted politically, emotionally and financially - and signals a growing desire to escape that idea-strapped marketers can use to their advantage." OK.
- Ego stroke: Leo Burnett's "Wii Would Like to Play" for Nintendo's Wii won the Grand Effie at the 40th Annual Effie Awards.
- This AMV BBDO-created game for the UK's Driving Challenge campaign aims to call attention to the inattention caused by talking on a mobile phone while driving. During the game, you must hit the space bar when a caler asks a question and count the number of red, yellow and grey t-shirt-wearing pedestrians cross the rod in front of you. I don't think I could do that while not on the phone!
- Brokaw copywriter Mark Mckenzie interviews Alex Bogusky.