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LA County Fair Bimbos Retired In Favor of Farting Cow, Presidential Candidates

la_county_fair_free_gas.jpg

Sadly, for some, the LA County Fair bimbos (1, 2) have been retired after a two year run bringing attention to that annual geographical anomaly, the LA County Fair. For others, the appearance of Obama and McCain in the campaign will be a welcome change. And for bovine lovers...and 14 year old boys, well, farting cow jokes are always welcomed. The work comes from The Rogers Group and Ideology Advertising.

The three (out of a total of ten) executions are here, here and here.

by Steve Hall    Aug-28-08    
Topic: Outdoor



Frankenstein Wants Unprotected Sex

frankenstein_condom.jpg

When it comes to getting yourself tested for certain kinds of STDs, you can be reasonably sure the tested parts are your own and you have a pretty clear history of the part's activities. That is unless you are Frankenstein about to have unprotected sex with his first love in this Danish commercial.

Now if I could only remember that "detachable penis" song from like 20 years ago.

by Steve Hall    Aug-28-08    
Topic: Commercials, Good



Illogical McDonald's Spot Still Funny

mcdonalds_cliffhanger_dumb.jpg

Ever watch a horror movie and begin to scream at the screen because the bubble-headed, big-breasted, airhead insists on answering the phone or opening the closet door rather than just...um...just walking away? Or some other totally illogical idiocy? Of course you have.

You'll want to do it again when you watch this DDB Stockholm-created commercial for McDonald's. You will scream, "Just lift the fries up to your mouth, you idiot!"

Logic. Who needs it in advertising?

by Steve Hall    Aug-28-08    
Topic: Bad, Commercials, Good, Strange



Best Buy Holograph Stalks Mall of America Shoppers

best_ny_mall_america_holograph.jpg

Walking through the Mall of America, there are, no doubt, plenty of distractions. Sound good. Some bad. This new ad technology from Modernistic used by Best Buy to promote their new store in the mall falls into both categories. It's bad because who wants a holographic projection talking to you and youu walk through the mall. It's good becasue al you have to do is walk to the side of it and it disappears. Something for everyone. What's not to like?

by Steve Hall    Aug-28-08    
Topic: Good, Guerilla, Outdoor



Old Spice Transforms Losers Into Superstars

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In its continuing quest to transform the tragically unhip into something, well, not quite hip but into something people will at least consider using. Weiden + Kennedy is out with two more commercials illustrating the transformative powers of Old Spice Swagger (seriously? Swagger?). One features Brian Urlacher. The other, LL Cool J. The basic message? Even manly dudes like Urlacher and LL were losers until...they began using Old Spice products.

Funny thing. They probably were using their dad's Old Spice back in the day and that didn't seem to help. Perhaps, once again, it's advertising that's the transformative thing in people's lives.

by Steve Hall    Aug-28-08    
Topic: Campaigns, Celebrity, Commercials, Good



Misty-Eyed Campaign Hypes Big Ten Conference

big_ten.gif

After viewing these commercials hyping The Big Ten Conference, one is led to believe the great American sport of football is running scared fearing of the "real" game of football everyone else in the world plays could jeopardize the sport. A drive by any field in any town in America reinforces that fear to some degree. It seems every kid in every town across the country is playing soccer. Well, maybe not in Texas but everywhere else, it seems.

Could soccer - called football everywhere else in the world - ever come close to unseating American football? Not likely but a drive by all those fields makes one wonder once in a while.

more »

by Steve Hall    Aug-28-08    
Topic: Campaigns, Commercials, Good



Bonds Underwear Slams Ball Into Center Pocket

bonds_balls.jpg

We know there are a lot of soccer...uh...football stars out there who can manipulate the ball in ways you never thought a ball could be manipulated but we haven't yet seen a manipulator who can get all the balls in one pocket all at the same time. What we really want to know is: did that hurt?

There's always a new way to sell underwear, isn't there?

by Steve Hall    Aug-28-08    
Topic: Commercials, Good, Strange



Because Nothing Washes Blood Away Like Freshly-Laundered Banknotes

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This is "Ca$h," a fun little ad for a gratuitously violent game called Mercenaries 2: World in Flames. I love how it illustrates the acquisition of profit by unethical means: the seedy backdrops, filthy oceans, and characters' faces all bear the delightfully crisp stamp of currency.

And the song! It's convivial and music-hallish, the kind of thing you learn the words to, then leap around and mouth while blowing holes through the furniture with your bad-ass mercenary fingertips. What a feast it'll be for the PTC when these role models invade their living rooms.

Put together in HD by Shilo for DraftFCB/San Francisco. Electronic Arts debuted the spot on August 18 Stateside; it'll start running September 5 in the United Kingdom. I can hardly wait to see what it looks like on TV.

by Angela Natividad    Aug-27-08    
Topic: Brands, Campaigns, Commercials, Television



Get Hitched in Paris and Las Vegas -- at the Same Time!

paris-vegas.jpg

You'd have the best of two depraved worlds: a gaudy lustfest and some seriously decadent cake. Kind of like the ad at left, which was ganked out of last month's Travel and Leisure magazine.

Tagline: "Everything's sexier in Paris Las Vegas." I don't know about sexy, but it's sort of pretty after a few Pernods, and David Hasselhoff makes the occasional cameo. Plus, who can beat rooms starting at $89? Okay, okay, besides Circus Circus.

by Angela Natividad    Aug-27-08    
Topic: Magazine, Promotions, Racy, Strange



Fidolls: Not Your Typical Bubble Wand Fare

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To supplement the use of big balloon dolls (dubbed "Fidolls") in its guerrilla campaign, Canadian wireless firm Fido deployed whimsical floating Fidoll-shaped bubbles into the air.

Charming -- even if, after the Bravia bubbles effort, it falls a little on the scant side of sudsy.

In addition to repping Fido to both the earth-bound and the airborne, the campaign -- which invites users to text 411 to 10987 -- invites users to free "Fido Sessions," which cover topics like art and design. Artists involved in the sessions have included The Dark, Nicholas Di Genova and Jamie Campbell.

Nice to see a wireless provider -- whose services are so integral to city-trawlers' daily lives -- engage users in a way that enlivens their own creativity.

by Angela Natividad    Aug-27-08    
Topic: Brands, Campaigns, Events, Guerilla



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