Jimmy John's Just Wants to Make You Happy.

jj-bomb.jpg

In its latest TV campaign, Jimmy John's, America's Sandwich Delivery Experts, relieves tense situations with foot-longs and smiling delivery men. (Actually not a bad idea.)

The company is mostly midwest-based, and its ads are friendly and earnest -- deeply mid-western? -- even if not wildly original. The Bomb spot did make me laugh, but the effort overall only felt so-so.

While sandwich delivery may not really resolve hostage situations or smooth out an explosive case of nerves, I guess it could calm screaming schoolchildren. For half an hour.

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by Angela Natividad    Sep-11-08   Click to Comment   
Topic: Brands, Campaigns, Commercials, Television   

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Comments



Comments

Jimmy John's has nothing on Erbert & Gerbert's!

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www.candlecannon.com

Posted by: carrie on September 11, 2008 9:51 AM







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