Coke and Santa Are Ready For Christmas


That Coke Christmas commercial which was teased last week is out in full form. And, like the teaser, it captures all the magic and mystery of Christmas. Like we said before, not much else to say. Well, just that there's a nice cover of Elvis' Can't Help Falling In Love With You in the commercial. Watch and enjoy.

by Steve Hall    Nov-17-08    
Topic: Brands, Commercials, Good

Seatbelt Ad Removes All Emotion, Gets Clinical


OK here's another one of those "wear your seatbelt, idiot" commercials. This one, from AMV BBDO, takes a decidedly more "Road Safety 101" approach than most which pray on emotion such as this outstanding commercial from Ireland, one of the most powerful commercials of any kind we've ever seen .

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by Steve Hall    Nov-17-08    
Topic: Commercials, Creative Commentary

Pay-Per-Tweet, Obama Goes FDR, Vespa Gets Web-Lift


- Transport for London spoofs Clue for cyclist awareness.

- Obama does fireside chat thing via YouTube.

- The churches are sorry. (But a billboard with italic print may not be enough for some.)

- Guerrilla naughty.

- Will businesses have to pay per tweet?

- Rallying for Starbucks. (TBH, I'm running out of faith.)

- The Matrix Runs on Windows. George Parker says CP+B should listen up.

- Snazzy new Vespa site. Includes big green section on Vespanomics. Um, yay...?

by Angela Natividad    Nov-17-08    
Topic: Brands, Campaigns, Online, Outdoor, Political, Spoofs, Video

Clearway: Your Direct Connection to The Wolf.


Remember The Wolf, the cool operative summoned in Pulp Fiction to clean up the remains of a guy who had his brains blown out in a moving car?

UK-based cleanup firm Clearway riffs off that unseemly scenario with the ad at left -- "No job too big, no job too awful" -- depicting bloody furniture and a distinctly man-shaped stain. Among other things.

The ad was banned for obvious (read: "excessively graphic, offensive and distressing") reasons. Obtusely defensive, Clearway insists the piece is "an accurate portrayal of the work they undertook on a daily basis."

Which I guess is one way of saying Guy Ritchie and Quentin Tarantino -- or their gun-and-butcher's-knife-swinging muses -- get open tab when they're in town.

by Angela Natividad    Nov-17-08    
Topic: Brands, Magazine, Poster, Racy, Strange

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Why Would You Want a Body Spray that Smelled Like Your Deodorant?


That's the question my friend Elinora asks herself every time she sees this suspiciously meditative ad for Dove Go Fresh Body Mist, "in the same cool scents as Go Fresh deodorants." Variants include women in flowing dresses or underpants, writhing in harmony as little Dove logos waft around their armpits, tummies and legs.

Then one day, waiting impatiently for Life: Black Friday to return on Hulu, it hit her like a ton of bird-shaped bricks: "IT'S COOCH SPRAY!" she shrieked.

I don't know if she primed me for it or what, but the ad does have that timeless Massengill flair. "Mom, do you ever feel, you know ... not so fresh?"

Tagline on the Dove spot vibes almost like a tip-off: "Go beyond fresh."

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by Angela Natividad    Nov-17-08    
Topic: Commercials, Online, Strange, Television

Bob Greenberg Wants Adrants to Connect With Creatives


Just how many social networks do you belong to? Well, here's another one for you. It's called Creatives Connect. All the cool kids are on it from Ty Montague to Andrew Keller to Bob Greenberg to Tony Granger to Pete Favatt to Bob Scarpelli to Jeff Goodby to Marie-Catherine Dupay.

They're all laughing and having a such good time. Bob sent me a personal invitation and I think I'm going to join up right away. You should too. Especially if you want to win an ANDY.

by Steve Hall    Nov-17-08    
Topic: Industry Events, Online, Strange

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