Detroit Pistons Reinforce Sporting Mentality Stereotypes


In what has to be the worst sports team promotion ever created in the history of sports team promotions, the Detroit Pistons are out with a video promoting Guy's Night Out. Complete with horrible acting, cheesy music, ridiculous copy and infomercial-style visuals and supers, does nothing but cement outdated stereotypes of sports-crazy idiots and their bitchy, whining wives.

One can only hope the goal of the work was to create something so horrific, it would achieve "so-bad-it's-good" status. If that's the case, though well-intentioned, the creators have failed miserably.

by Steve Hall    Nov-25-08   Click to Comment   
Topic: Video, Worst   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



A link might be nice.

Posted by: MattM on November 25, 2008 12:24 PM

To be fair, the Pistons are also hosting numerous Girls Night Out games this season. While I would go to a Pistons game without any promotions, I was able to get five of my girl friends to come because of the affordable price ($30) and that the promotion came with a martini glass, $8 gift card, and a chance to meet and greet with a player afterwards. Plus, we get to see the Boston Celtics.

I can't speak for the ad itself (as I haven't seen it), but the Girls Night Out promotion did get five of my friends to go to a game when they never would have otherwise.

Posted by: Christy Hammond on November 25, 2008 12:24 PM

Posted by: Rich on November 25, 2008 12:39 PM

Thanks, Rich. I somehow forgot to add the link to the story. It's now part of the story. Sorry about that.

Posted by: Steve Hall on November 25, 2008 1:00 PM

This spot made me throw up in my mouth a little bit. You'd think that a sports team would be able to come up with some decent, creative stuff, but I've been proven wrong.

Posted by: ChicagoSleen on November 26, 2008 8:15 PM

Featured FREE Resource: