Macy's Brings Thanksgiving Day Parade to Flip Books
The Macy's Day Parade is coming! Oh yes it is! For those unlucky souls who won't be in New York to enjoy the parade, Macy's has teamed with Flippies to create flip books which, with the flip of a thumb, will show two familiar parade scenes; Tom the Turkey making his annual pilgrimage down Broadway and Santa's arrival at Macy's during the parade's grand finale. The parade without the cold and the crowd. What's not to love about that?
The books will be made available at a limited number of Macy's holiday events across the nation. Originally invented in 1882, flip books create the optical illusion of motion when images stacked in sequential stages of movement are flipped.
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