Target Picks the Perfect Presents.

target-gift-finder.jpg

Reminding us yet again that it's the best thing to ever happen to December, Target launched a swingy, charmed-life kinda ad for its Holiday Gift Finder.

In it, a postmodern Santa in a snowed-in aluminum tower locates the perfect gifts for Wifey, Child, Token Ethnic Friend and Skeptical Mother-in-Law, right from his laptop. Each present is beautifully wrapped and received with an acceptable degree of gratitude.

"That's Christmas wrapped!" quips an endorphin-soaked voiceover.

Because why ask over-obvious leading questions like "What do you want?" when you can pop psychographic data into a form, then peruse a list of age-appropriate products? Wow. Gifting is now as easy as advertising on Facebook.

We'd totally use the service, too, if FirstBank hadn't already handled our gift issues.

by Angela Natividad    Dec-18-08   Click to Comment   
Topic: Brands, Campaigns, Commercials, Promotions, Television   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Anyone know anything about the music in this ad? Like who is singing, was the song written for the ad, or is it available on a CD?

Posted by: DennyPCW on December 23, 2008 6:36 AM







Featured FREE Resource: