If You Make Less Than $100K, You're A Monstrous Loser

ladders_godzilla.jpg

A new Fallon Minneapolis-created ad for job site The Ladders does a great job distinguishing itself from the rest of the pack. At the same time, it roundly trashes and renders inadequate anyone who makes less that $100,000 per year as if money was the only thing that mattered.

Oh wait. It *is* the only thing that matters. Sorry.

Anyway, enjoy this commercial in which miniature monsters (get it?) can't get the job done ... until an over sized, overpaid, overzealous, overbearing one shows up leaving nightmarish destuction in his path. Sort of like an over sized, overpaid, overzealous, overbearing boss.

by Steve Hall    Jan- 5-09   Click to Comment   
Topic: Commercials   

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Comments



Comments

It's cute, and the animation is well done, but the copy seems a little bland. Overall though, I think it's a good commercial.

Posted by: Cory O'Brien on January 5, 2009 12:33 PM