New Book to Solve Ad Industry's Ills
Chairman & Chief Creative Officer of Euro RSCG Chicago Steffan Postaer is out with a new book entitled The Happy Soul Industry about Vernon Night, CEO of "LA's hippest advertising agency." Night, who's in the midst of an ugly divorce, has a new client, God.
In this "hip-hop age of internet porn and reality TV" world where no one cares about Heaven and no one has time for goodness, God needs a really good ad agency to get things back on track.
Hey, if an ad agency can solve God's problem's, this little recession thing ought to be but a swatted fly on the ass of Martin Sorrell.
Comments
Read Steffan's book - it's terrific.
You'll love it.
God gets enough attention.
Let's focus on the real things and leave the fairy stories to children shall we?
A female God.
That sounds good for the economy.
I'm buying...
Only if she's on top...
I read it & liked it.
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