CNBC Wants Your Eyeballs
CNBC does the financial thing by day but they get all "original programming" at night. To let people know, they've launched some Woods Witt Dealy & Sons-created, program-specific ads to hype the shows. With the headline, "Show Me the Money," one ad touts American Original: Westminster Dog Show, a backstage look at the inner workings of the $43 billion pet industry. PETA?
Another ad carrying the ever-appropriate headline, "Demolished," examines "how the American dream became a nightmare" in a show called How the American Dream Became A Nightmare. Hmm, now that sounds like some seriously depression-inducing programing.
But, hey, we gotta face facts. Pet shows are stupid and the American Dream does not mean everyone should own a home.