Trusted Voice Used to Herd Generation Next into Higher Ed

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CollegeClickTV.com hopes to encourage more kids to get a college education -- and possibly get into football? -- by broadcasting soothing pro-college messages, spoken by President Obama, on network TV.

Hear everyone's favourite political personality wax poetic about the merits of an education -- and football -- while a static image reads, "And now a message about... COLLEGE ...the best investment that you can make." CollegeClickTV's URL appears at the end of each clip.

Football:

Stick with It:

Every Child:

That guy could talk us into colonizing the moon. With crowdsourced funding and space suits fueled, not with oxygen, but with hope.

by Angela Natividad    Feb-26-09   Click to Comment   
Topic: Brands, Campaigns, Commercials, Television   

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