Nudity + Cause = PETA Ad Campaign


You know, we need a name for this soon to be overused math equation headline style. Anyway, it's like the headline says. Some strippers got naked for a cause and ended up in a PETA anti-fur ad.

Ad AdFreak reports, the naked (really poor term since all the parts that actuall constitute "actual nudity" are covered) women are Rick's Cabaret strippers and that that move defeats the entire purpose of PETA's nudity campaigns: that they get people who you won't normally see nude to go nude for a cause. Jenna Jameson excluded, of course.

by Steve Hall    Mar- 4-09    
Topic: Cause, Racy

Legs Clamps 'Net, Old-School Twitterati, Thinky-Thinky Print Pieces


- Creatives on Craigslist. Yeah, it's sad. But not as sad as disseminating bulky PDFs about creatives on Craigslist.

- Legs, the content folk responsible for Diesel's "Pete the Meat Puppet," just launched its own website. Careful, desk cogs: it's ornamented with naked people, floating slowly about at extremely close range. (Like, close enough to see corns and butt freckles. YOU HAVE BEEN WARNED.)

more »

by Angela Natividad    Mar- 4-09    
Topic: Agencies, Brands, Campaigns, Guerilla, Social, Sponsorship

Nothin' Worse than Eating a Filet-O-Fish in Front of a Fish. That Sings.


If you ever have one of those days where you wake up and lament that you've given your life to something as banal as advertising, just watch "Singing Fish" and you will laugh -- because this industry is so completely insane.

Way to go, Arnold. Your efforts made us choke on a cherry tomato -- and we weren't even out of our "Don't-fuck-with-me" state yet. (Take it from us: there's nothing worse than nearly gagging to death after spending the morning mean-mugging everyone who could potentially save your life.)

Arnold says "Singing Fish" has generated about 50,000 YouTube hits since Friday. Still more surprising: in that handful of days it's already seized the imaginations of really bored suburban kids.

Check out how nonchalant the McD's staffer is though. McDonald's employees must just be used to being randomly serenaded.

more »

by Angela Natividad    Mar- 4-09    
Topic: Brands, Commercials, Good, Television

Diesel's Five on Fifth: the Rabbit Hole You've Always Wanted


For better or worse, Diesel knows how to seize attention. ("Pete the Meat Puppet" is STILL stuck in our heads, and there's no way on earth we can ever unwatch "XXX SFW.")

But its gaze-gathering talents aren't strictly 'net-based. To draw mass appeal to the grand opening of its Five on Fifth (Ave.) location, the label balked at the notion of a one-night celebu-fete. Too bland. Not exclusive enough. Instead, it threw together a hodgepodge of quirky personages -- think Mad Hatter's tea party for grownups -- and held multiple dinner parties at its storefront window.

more »

by Angela Natividad    Mar- 4-09    
Topic: Brands, Events, Good, Guerilla, Promotions

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

Seriously, Is There Anything a Japanese Fetish Game Show CAN'T Sell?


There's something about Japanese pop culture that compels us to watch and not look away. Japan is the seat of all fetishes, magnified for your viewing pleasure. (And we're not just talking* sexual ones.)

To ensure eyeballs for Nivea's line of shaving products, DraftFCB and Rubber Republic tapped into "glabermania" -- the addiction to shaving and being smooth. Inspired by our game show-crazed Japanese cohorts, here's what they came up with.

Come on, don't knock it. What else do you and your jaded creative homies have to do on Saturday night? Grab a camera and pool your shaving cream; think of it as a company morale-builder.

more »

Don't Pay to Learn Words You'll Never Use; Just Read Billboards.


Continuing its quest to make every nut-loving man we ever met sound like an asshole, Snickers ramps up "Snacklish."

"Snacklish" exists solely to leak Snickers Speak into the vernacular. Impressionable minds will be exposed to various iterations of Snacklish on TV, billboards, print and digital.

more »

by Angela Natividad    Mar- 4-09    
Topic: Brands, Campaigns, Outdoor, Packaging

By Gad -- a Bra that Demands Creativity!


We're not really sure why something like the Doodle Bra should exist -- much less why you'd want to graffiti your lingerie with friends, or under the watchful eye of Proud (and Copiously Botoxed?) Mom.

What we do know is that the Doodle Bra is real, tantalizing us with its Chinese convenience store packaging, mocking us with its generic markers and broad selection of stencils.

Here's an encouraging thought: someone out there is getting rich this way.

more »

by Angela Natividad    Mar- 4-09    
Topic: Packaging, Strange

Featured FREE Resource: