Vampire Staked, Coke's Morning After, Obama 'Supports' Turkish Commerce

brownie-mario1.jpg

- An account supervisor at Lowe in Zurich has asked us to yank a recent post featuring a vampire whose fangs are made of OB tampons. It's unapproved client work. (That means it's not running anywhere and, he says, it never will.) I guess this means God does exist.

- Quite possibly the most amazing brownies ever.

- Wisconsin rebrands. We're still not going.

- Coke Zero's The Morning After (always a promising title).

- George Parker says sorry for using one of his favourite pet names on Susan Bratton, but manages to get some pokes in about an interview she did with Julie Roehm. You remember her, right? No? Probably best.

- Obama's face for Turkish bank.

by Angela Natividad    Mar-17-09    
Topic: Agencies, Brands, Campaigns, Commercials, Opinion, Television



Puma Lift Projects Life On Bare Skin

puma-lift-beach-post.jpg

See the beach girl at left? Her environment -- all the way down to her clothes -- are tricks of the light. This is her, pre-projection.

Shots of underpants-clad people in bare rooms appear in these displays for Puma's ongoing Lift campaign ("Light injected footwear"). Somebody turns an out-of-sight overhead on -- and voila, the more colourful elements of life is projected onto them. Cool idea by Droga5; other campaign credits here.

See street and surf guys. Also see the commercial, where a courting couple projects its desires onto the atmosphere. The song's appropriate in the context of these pieces.

by Angela Natividad    Mar-17-09    
Topic: Good, Guerilla, Outdoor



Jordans: Unafraid of Thinking Inside the Box

jordans-country-crisp.jpg

VCCP put together this no-frills but amiable spot for Jordans Country Crisp, a UK-based cereal label that differentiates itself by spotlighting its own mom-and-popness.

We like how the story of the cereal plays out on the box, and how the wee farmer on the tractor calls out as he scrolls by. So granola. Tagline: "You can taste we care."

Jordans hasn't released a major ad campaign in four years; this also marks its first animated piece. Voiceover by Bill Oddie, whom VCCP said was chosen because of his "association with nature and conservation." Don't know about all that, but he's definitely got a good bedtime story manner. We feel warmy.

more »

by Angela Natividad    Mar-17-09    
Topic: Brands, Campaigns, Commercials, Television



Saucy Southern Heif Seeks Entry into Golden State

april-happy-cows.jpg

The California Milk Advisory Board continues its Happy Cow casting call with an entry from April, a down-home Southern diva. She sings country, has an entourage of ganders and makes the Cali cows all catty. Click on the April videotape to watch her audition.

In the event that Simpering Belle just isn't your accent of choice, check out last month's entry from Soo (she's got Soeul!).

by Angela Natividad    Mar-17-09    
Topic: Brands, Campaigns, Online



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

Runningmen Take on Fairer Sex in Boy/Girl Dash-Match

men-vs-women.jpg

The battle of the sexes gets all literal on yo' ass in "Men vs Women" by 72andSunny. Propelled forth by the challenge of racking up the most kilometres for their gender, Nike-decked runners take to the streets in the playful spirit of competition. (We totally eat this stuff up. Remember those Mia Hamm vs. Michael Jordan Gatorade ads?)

Neat thing is, this isn't just an ad. If you're rooting for any particular team, and provided your knees are in fine shape, join in the fun at NikePlus.com. (Digital material by AKQA.)

Note how everybody seems to own a Macbook Pro. o_O Nike and Apple have collaborated before on a Nike + iPod clothing line, so it should come as no surprise they're still bedtime buddies. Song's cool, too: Run (I'm a Natural Disaster) by Gnarls Barkley.

more »

by Angela Natividad    Mar-17-09    
Topic: Brands, Campaigns, Commercials, Television









Featured FREE Resource: