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Kia Soul Gives Hamsters A New Way to Roll

hamster_grab_8.jpg

Hmm. Maybe Agency.com watched this David&Goliath-created Kia Soul commercial and heeded its tagline before they debuted their Skittles work. In this commercial, we see the mundane lives of frustrated hamster going about their daily routine played out until a group of hamsters have found...wait for it...a new way to roll pull up in a flaming red Soul. Sweet.

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by Steve Hall    Mar- 5-09    
Topic: Commercials, Good



Drug Taking Trivialized! No, Wait. It's an Anti-Drug Ad!

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"I was absolutely outraged when this was brought to my attention. To trivialize drug-taking in this way is completely irresponsible and unacceptable. I am shocked that advertising could sink to such low depths. I find it unacceptable that a local magazine aimed at young and impressionable people would stoop to such a level in an attempt to gain readers." So said Bedford (in the UK) borough councilor Andrew McConnell to the Advertising Standards Authority.

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by Steve Hall    Mar- 5-09    
Topic: Cause, Policy



Cathay Pacific Goes Video for Hong Kong Rugby Sevens

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Cathay Pacific has teamed with the Hong Kong Rugby Sevens to hype the event at which teams from all over the world will compete at the Hong Kong Stadium March 27-29. The promotion aims to add some humor to how participating countries prepare for the event. And, yes, there's a consumer-generated effort where people can win tickets to next year's event. Here's how it works:

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by Steve Hall    Mar- 5-09    
Topic: Campaigns, Consumer Created, Social, Video



Red Bull Big Tune is Coming.

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This April BET will be airing a "documentary webisodic series" called Red Bull Big Tune. (I guess nobody needs to tell you this will be sponsored content.) The show follows an ongoing nationwide battle between music producers, culminating in an event between finalists in New York this December.

Opening credits for the show were produced by Monkeyhead, and it's all very slick and bangin' -- whether you're the type of person who gets a thrill seeing your city represented, or you've just always fantasized about seeing Ghostwriter go on tour. (Because that's kinda what it looks like.)

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by Angela Natividad    Mar- 5-09    
Topic: Brands, Campaigns, Commercials, Television



This Isn't Creepy at All.

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DDB/Vancouver's interpretation of arm wrestling, on behalf of BC Dairy Foundation.

POLL TIME!

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by Angela Natividad    Mar- 5-09    
Topic: Brands, Campaigns, Commercials, Strange



SBUX Value Meals, Doe-Eye Prejudice, Recovery for Dummies

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- The Obama Administration's recovery.gov logo kinda reminds us of...

- MoMA shoots for socially-minded redesign. (It should probably start here, though.)

- Google's Eric Schmidt's a Twitter-hater. Well, maybe "hater" is too strong a word.

- For once, an instance where extreme prejudice may improve your online quality of life. (Via that one guy whose site's all covered in Skittles.)

- Hella happy over drillwork.

- Starbucks value meals? Seriously? Sell your stock. Now. Because a licensing partnership with Hello Kitty is just around the corner.



MoMA Shafts happycorp for ECD's Sins

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MoMA cut ties with happycorp after ECD/founder Doug Jaeger (kind of) admitted to enabling ad renegade Poster Boy to "vandalize" one of its subway print installations.

Well, that's not really all. He also hired a photographer to shoot him in front of them and expressed his interest in selling said photos.

MoMA's since shafted the agency and replaced the images. Too bad; we dug the final results. See Defaced Marilyn and Oil Spill Monet.

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by Angela Natividad    Mar- 5-09    
Topic: Agencies, Bad, Brands, Campaigns, Good, Guerilla



In Kids' Clay World, Religion is Fun and Klansmen are Romantics

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At left is a print piece called "Black is Beautyfull," in which a grinning clay Klansman offers a meager bouquet of flowers to a simpering black chick with a 'fro.

In a variant, "Fun Religion," a Muslim and a Jew surrender to the call of John Travolta, circa 1977.

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by Angela Natividad    Mar- 5-09    
Topic: Brands, Campaigns, Magazine



Okay, It's Not Quite a Sing-Along.

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Comcast's "Sing-Along" kinda reminds us of Dunkin' Donuts' "Moving" -- except in this case, the scruffy guy sings about Comcast offerings in a chill dry un-make-fun-of-able monotone.

The spot's also slathered in retro-style cartoonage.

Not unpleasant. Hard to imagine anybody singing to it, but given a few more variations we can picture people bobbing at the end of this and consecutive spots while mouthing "C-O-M-C-A-S-T." Time trains even the most resistant. Hey Comcast, you can be the Oscar Mayer of cable.

Work by Goodby, Silverstein & Partners.

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by Angela Natividad    Mar- 5-09    
Topic: Brands, Campaigns, Commercials, Television



Nudity + Cause = PETA Ad Campaign

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You know, we need a name for this soon to be overused math equation headline style. Anyway, it's like the headline says. Some strippers got naked for a cause and ended up in a PETA anti-fur ad.

Ad AdFreak reports, the naked (really poor term since all the parts that actuall constitute "actual nudity" are covered) women are Rick's Cabaret strippers and that that move defeats the entire purpose of PETA's nudity campaigns: that they get people who you won't normally see nude to go nude for a cause. Jenna Jameson excluded, of course.

by Steve Hall    Mar- 4-09    
Topic: Cause, Racy



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