Indians Let Cleveland Graffiti All Up on Public Transport

bus-in-the-tribe.jpg

Heh. The Cleveland Indians invite local natives to "join the tribe" with a series of Brokaw-brokered bus wraps that people can autograph. Neat idea; don't know if it'll generate more loyalty to the Indians, but maybe it'll hike up sales for Sharpie.

by Angela Natividad    Mar-27-09   Click to Comment   
Topic: Campaigns, Guerilla, Outdoor, Promotions   

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Comments



Comments

brilliant.

Posted by: Amy DePerro on March 27, 2009 9:19 AM

I've seen these buses all over town and I never have a sharpie on me ready to go. I suppose it's probably not a good idea to attach a bunch of the markers on chains like they do with pens at the bank and the post office. Standing on a corner would be like standing next to Rick James on a dance floor during his braids and beads phase.

SMACK!

Posted by: J on March 27, 2009 9:57 AM

Whoever it was who talked the city into going along with this is a genius. I can just hear the chorus of "We can't ALLOW this. It will encourage graffiti, vandalism and bring on the decline of Western values!!!!!???"

Great stuff.

Posted by: woody hinkle on March 27, 2009 11:19 AM

Please end your love affair with Brokaw. Yes, they consistently produce great work, but there are other great agencies out there, too, that you hardly ever plug.

- Sour Grapes in Napa

Posted by: Chris on March 27, 2009 12:00 PM

we need more clients in the world who will buy ideas like these. fantastic work.

Posted by: sheephead on March 27, 2009 12:00 PM

Chris, it's easy. Just send it and if we like it (or hate it) we're happy to write about it.

Posted by: Steve Hall on March 27, 2009 12:39 PM

KUDOS INDIANS & BROKAW! GREAT WORK!

Posted by: brian on March 27, 2009 2:59 PM







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