Mahou Makes You a Mite More Buoyant

pump-the-jam-light-up.jpg

"A Lighter World," where a couple pops open a bottle of Mahou and does a gravity-defying dance, is deliciously infectious.

By Agosto; featuring a cover of Pump the Jam by Canadian band Lost Fingers. (I realize that sounds not-very-savoury, but with a guitar in the background and a tap-dancing featurette the song is surprisingly fresh.)

Tagline: "There's a lighter world" -- riffing off the Premium Light status of this particular Spanish bev.


by Angela Natividad    Mar-13-09   Click to Comment   
Topic: Brands, Campaigns, Commercials, Television   

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Comments



Comments

Did someone just watch "That's Entertainment!" ? The routine is older than dirt and Astaire did it best.

Posted by: Belt Parkway on March 15, 2009 8:50 PM







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